The 2009 Tribeca Film Festival starts today and Rudo y Cursi will be among the films screened. The story is about two bumbling half-brothers from the sticks who both get signed to play for rival soccer clubs in Mexico City. Models, fast cars, gambling, drug-use, pet monkeys, cup-o-noodle, sibling rivalry and vanity singing careers all ensue from there.

During the Festival, the Apple Store (Soho) will be hosting film events, one of which will include Diego Luna, Gael Garcia and Carlos Cuarón on April 27, 2009.

And good news for the Spanish speaking impaired! Sony Classics has launched a Rudo y Cursi website in English! You can check out a new trailer with English subtitles here.